Cyber Security Marketing

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Venafi, a Cybersecurity firm, engages Eventige to concept, design, and activate at the RSA Security Conference. The engagement was designed around the launch of a new Venafi product-line called "The Assessor." The Eventige team reinventing the communication strategy and created an interactive Jeopardy-style game show for the booth environment; hired and trained speakers, provided the giveaways, print design, and created the online promotional strategy with social media integrations. The program was not only successful in garnering attention and a one hundred percent participation rate for the jeopardy game show, but also resulted in Venafi being voted "Best Booth of the Year" at the conference.


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Cybersecurity Marketing Agency Jeopardy-Style Game Board As Part Of A Cyber-Security Event
People Holding A Remote Keypad Control for Cyber-Security Marketing Event
Live Event Held by a Cybersecurity Marketing Agency Showing Crowd and a Man Holding a Microphone
Two Women Posing During A Cybersecurity Marketing Agency Lecturer

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