Global Brand Development

Perfec-Tone Skincare was searching for a long-term agency partner to drive several initiatives, starting with a complex POS and multi-currency Shopify Plus site migration. The brand had an established product line and salons and was looking to expand further through the consolidation of several legacy systems and engaging Eventige to drive the strategy and implementation mechanics.

Email marketing, on-site lead capture, search engine marketing, as well as digital ads were all rolled out immediately after a successful replatform to Shopify Plus. New programs to support packaging, press & PR, and wholesale were also developed and launched.

Next steps included sweepstakes and increasing awareness through multi-layer holistic strategies tied to funnels and automation marketing. Perfec-Tone has since rolled into the coveted 360BrandFuel™ program, experiencing exceptional category growth across all of the business units and spokes of the brand.

Eventige's dedication to data science was most impressive. The precise details and consumer psychology preparations made me feel very relaxed about what they were doing because everything had meaning behind it. I'm a very demanding person and was left speechless after I saw what was produced, the quality, the thought going into it, and most importantly, the effect on the bottom line.

Arron, Perfec-Tone



Skincare Marketing Outdoor Sign In Black Stone

Smiling Woman Holding A Smartphone With Email Design On The Screen

Custom Shopify Product Page Of A Beauty And Skincare Brand Perfec-Tone On A Laptop Screen

Person Holding Open Klaviyo Marketing Email on Phone

In-Store Product Display and Merchandising Concepts

An Influencer Holding A Perfec-Tone Purifying Toner Bottle

Perfec-Tone Refining Creme On A Tropical Background

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