Challenge
Hilton Worldwide, a long-time partner of Eventige Media Group, faced the challenge of increasing awareness, driving demand, and expanding their advertising opportunities through effective marketing and event activation strategies. With multiple brands, business units, and specific requirements to cater to, Hilton required a comprehensive marketing solution that could deliver measurable results.
Solution
Eventige partnered with Hilton Worldwide to provide end-to-end marketing services, including business consulting, on-premise activation, and social media marketing. Eventige also launched several high-profile events and implemented PR programs, photography, and digital marketing campaigns to attract new patrons to Hilton's properties worldwide. The agency worked closely with Hilton's property groups to deliver customized solutions tailored to their specific needs.
Results
Through effective event activation and online demand generation, the agency raised awareness and extended reach for Hilton's properties, including an exclusive launch of a newly renovated resort property in Hollywood, FL. The partnership also led to the emergence of new advertising opportunities for the global property group.
Hilton received a range of services, including social media, PR, on-site activation, and digital marketing, which helped attract new patrons to their restaurants, hotels, and business centers worldwide. Eventige's marketing solutions delivered measurable results, driving demand and growth for Hilton Worldwide properties.
