What problems do heatmaps solve for eCommerce? What are the benefits of using them? To answer these questions, we’ll look at the types of heatmaps, their benefits, and drawbacks.
Are you considering migrating your current WooCommerce site to BigCommerce? It makes sense to use their stable and scalable platform. Besides reducing stress, the cost of ownership in some cases is 75% less. With BigCommerce, there is significantly less coding required, allowing your team to...
When the Queen of England steps out of Buckingham Palace and takes a spin around London, people feel a unique and memorable connection watching her drive by. Although they are not in physical contact, just seeing her live is a once in a lifetime event that creates a lasting impression.
Are you thinking about updating or rebranding your current ecommerce website? Choosing the right platform will make all the difference in the years ahead as technology changes for your online empire.
It’s challenging and costly for online retailers to compete with brick and mortar stores when it comes to returns. Most B and M retailers have their merchandise in the hands of the customer instantly, significantly reducing their costs.
Congratulations. You’ve “cracked” the code to paid traffic, launched two new products, added another 10,000 SKUs, and set up your international website. Your sales have doubled in just a few weeks. But, there are multiple bottlenecks with payments, different currencies, fulfillment, and...
As you know, time is money in a manufacturing business. The longer it takes to produce an item, the costlier it becomes. It’s the same for an eCommerce business except time refers to site speed. The longer pages take to load, the more likely customers will abandon it.
It’s critical to your...
High-quality images and detailed product descriptions sell products on your eCommerce sites. But, product reviews add an extra boost to sales conversions. Potential buyers demand this kind of customer feedback and assurance before hitting that “Buy Now” button.
With over 2.1 billion smartphone users browsing and shopping online, why do they account for only a third of online sales compared to desktop computers and tablets?
Are you considering migrating your Magento stores to BigCommerce because the current platform is no longer working for your business?
Shopping has always been a social experience. Just look at any market or mall in the world, and you’ll see two or more people discussing the merits of a certain item. What’s changed today is the way we socialize. While shopping online can be a solitary endeavor, researching before the purchase...
Ten years ago, the concept of AI, chatbots and voice commerce seemed like science fiction to most of us. These days we hear about them on a daily basis. Take the self-driving car, digital assistants (Apple’s Siri, Google Now, Amazon’s Alexa), the vacuum cleaner (Roomba), and transport solution...
Are you frustrated with your current digital marketing and feel that you’re not getting the most out of your marketing budget? Symptoms include poor sales, low rankings, clicks with no conversions or floundering on social media.
Whether you’re a web designer or someone who needs to sketch and demo an idea to share with others, Marvel App is for you. The collaborative design platform allows users to create, access and share from one place. Create professional mockups, wireframes, prototypes, designs, and specs from a...
Are you thinking about merging your retail (B2C) and wholesale (B2B) sites? Perhaps you’re an established retailer looking to enter the wholesale market, or vice versa?
Back in 2004, what is now Basecamp was called 37 Signals. Founder and web designer Jason Fried changed the name in 2014 and continuously upgrades and improves the product. At the time, his company did web design.
Asking what a BigCommerce website costs is overly simplistic. It’s like asking, “How much does a Mercedes cost?” Many variables and options affect the final price.
If you need to copy information from your computer screen, why bother with paid apps when you can press the “Prt Sc” key for free? The reason is, once you’ve captured your screen now what will you do with it? Not much other than pasting, cropping, or resizing.
It’s challenging to meet the demands of continuous changes in technology, consumer buying habits, and marketing strategies.
There is no question that smartphones are taking over eCommerce when it comes to researching and completing a purchase. The necessity of optimizing your eCommerce store for smartphones and tablets is as automatic as adding a “Buy Now” button.
Expedia is a travel company with offices in 72 countries. Their employees are as diverse as the countries in which they live. With diversity comes a different way of working, so a one-size-fits-all technology solution was not an option. They were using email as their primary communication and...
If you think of your budget as a boat, then your expenses are the leaks in the hull. Ignoring them can sink it. Small business owners know that expense tracking is essential, but sometimes we forget to track the little things like coffee and office supplies. We end up losing the receipt or don’t...
It was about 4,000 years ago in Babylon where we find the first recorded evidence of wage control. The Code of Hammurabi spelled out precise payments for specific services such as:
When we talk about the three top digital marketing advertising tools, it’s like asking what are the three best birds in South America or the three most helpful tools in a mechanic’s shop? These questions are too general, and there are hundreds of options.
What is CRM? Of course, you already know the technical definition, Customer Relationship Management. But, if you own or manage a store, it would behoove you to stop and think a little more carefully about what each word means.
Can you imagine a day without a phone?
Most people run their business, manage schedules, socialize, and handle daily chores using their mobile phone.
Are you eager to make your packaging entirely “green”?
The world of eco-friendly packaging is a complex one. Even if you do make your way through the sea of scientific jargon, legal nuances, and conflicting opinions, it’s still difficult to know which packaging options to pick.
Are you ready to take your business to the next level by processing international orders? If you are an enterprise-level operation, it’s inevitable. Global retail eCommerce sales in 2017 were over $2.3 billion and are estimated to double by 2021.
Some of the reasons businesses hire a web development company is to have a competitive advantage with quality, unique, functional, and optimized website. The new website should be able to handle the current business and future expansion with minimal downtime.
Is email still the best marketing method? Although you see obituaries for it now and then, email is still the winner.