You’ve just created a fantastic shoe collection, unique cosmetic line or killer industrial widget. Now it’s time to unveil it to the buying public. You want to make a big splash and get buyers interested around the country or the world, and you want to do it fast.
Imagine this. If you are the owner of a brick and mortar store, you want visibility to induce sales. You’ll probably place your store in a strategic location, ensuring that your prospects or customers know where to find you, making them aware of the product or service you
Why do people love the latest phones, cars and tech gadgets? A new device is faster, more compatible and has better options. Consumers have wants and needs. Merchants have only needs… whatever the
Why do you think we hear so much about Eco-friendly products these days? Companies that jump onto this bandwagon get recognized, sell more products and gain customers’ loyalty. Seeking out and
Has your E-commerce business outgrown your current platform and you’ve decided to move to a better platform? It’s not uncommon. Many companies began their business lives by hosting their website on-site.
What are the three areas that every online marketer and eCommerce business owner must improve upon? They need to grow the size of their email list to gain more customers.
Star Wars has The Force. A princess has a prince. The mythological world has Zeus. And the online sphere has the Bing network. Every story needs a hero, and the Bing network has seamlessly
These days customers have a lot of options when shopping. They can buy from stores, on their mobile devices, or on an e-commerce site. If your business is not offering your products online, in the digital
When hiring a sales team, there is a lot of time spent on training, wages and lead generation. Sales teams are a way to scale up business especially with physical products. However, for e-commerce
Remember the excitement you felt when someone handed you a big, wrapped present on your birthday? When you purchase an item online, you wait for the delivery with the same excitement.
Are you struggling to tie together all the different parts of your e-commerce business’s inventory? If the answer is “yes,” then you’re not alone. Inventory management is crucial to retail success, and yet,
When the Queen of England steps out of Buckingham Palace and takes a spin around London, people feel a unique and memorable connection watching her drive by. Although they are not in physical
Think of an SEO audit like tuning a race car. Only when every component of the engine is new, aligned and synchronized will the engine achieve maximum horsepower and efficiency.
Ever notice that when we hear a good tip about a movie, restaurant or gossip around the water cooler, it makes us listen? It keeps us engaged and arouses our curiosity. Depending on the source,
Have you ever watched a sled dog team? The dogs are assembled in two groups, running side by side. They’re positioned based on their abilities to perform. When the musher has every dog running
For most online retailers, Amazon is an essential channel. 9 out of 10 consumers use Amazon to check prices and other information before they buy. It’s a vital resource for shoppers and a lucrative distribution
Every new technology has it’s “A-Ha!” moment. Think of Edison’s light bulb, the Wright brothers’ biplane and 3-D glasses for moviegoers in the 60’s.
With the growing popularity of online shopping for jewelry in the last decade, it’s critical that every jewelry business has an online presence. However, that’s only the beginning. A study by McKinsey & Company
Globalization has led to many manufacturers focusing on increasing their revenues and profitability. However, there are a few global organizations like Nike that believe without sustainability efforts no
Did you know that eCommerce sales have grown by an average of 16% per year? In 2017, online sales increased to $2.3 trillion. Online sales continue to trend upward. By 2021, forecasts tell us that online
As a digital marketing agency, Eventige understands that the most important part of long-term success is fostering employee innovation and individual creativity. Eventige Marketing Group aims to have each
There’s really no doubt at this point that Pinterest is here to stay. While it has a long way to go before it parallels the impact of Facebook and Twitter, more and more businesses are using it as a
Due to the fact that Twitter is the second leading social media site with over 500 million users as of mid 2012, it’s a valuable marketing resource. In fact, it’s an ideal tool for building brand equity and
In 2010 when Warby Parker opened their e-commerce eyewear store, few would have predicted the major disruption it would cause to this highly monopolistic industry with its $16 million annual turnover. An
What if you could test new ad ideas every 24-hours to a global pool of 400 million active users? You could learn a lot about your audience, ideas and your product in a short time.
Just like a marriage, the full service marketing agency-client relationship is a two-way street that requires trust, honesty, understanding, transparency and mutual respect. And, once the ink
In 2018, online sales of physical goods equated to $504.6 billion, with a projection to reach more than $735 billion by 2023. The percent of online retail sales have more than doubled in the last decade and
Since the birth of eCommerce in 1991, packaging has slowly evolved to accommodate the new way people shop. The way customers buy online is different from the traditional retail experience.
When hunting for bear, go where the bear lives. That’s common-sense advice for hunters, and success-minded business leaders, influencers, marketers, and job-seekers. If its business you want,
Successful marketing strategies rely on your mission, vision, goal and implementation. Determining the right combination of approaches depends on the budget, risk and target audience. However, here are